Take a closer look at the Dior x Jordan Brand limited edition Air Jordan 1 High OG sneakers
This joint cooperation combines New Jordan 2020, a classic sports brand from the United States and a high-fashion brand symbolizing French culture, to create a new hybrid style. The traditions of both brands are very important, and each one will be respected and valued equally. In terms of product innovation and outstanding achievements, the Jordan brand echoes the vitality of Dior menswear from Paris.
Martin Lotti, Vice President of Jordan Brand Design, said: “Every time 2019 Jordan cooperate, we start with sincere communication and hope to expand the influence of each brand through creativity and innovation in design. Dior’s collaboration will provide a new look for this pair of classic sneakers, combining basketball and high street style with luxury fashion. We will pay tribute to the rich heritage of the two brands and draw inspiration from our heritage.”
Like Dior’s leather goods, the 2020 Cheap Jordans are made of high-grade Italian manufacturing technology and made of selected calfskin. The upper is made of Dior Gray and white. Since its establishment in 1947, Dior Gray has always been synonymous with Dior. The iconic Wings logo is printed on the upper and the words “AIR DIOR” are marked. The Nike Swoosh logo is made of Dior Oblique jacquard, with one pattern representing the leaders of two industries. At the same time, the
