CNY Chinese New Year series of Nike Jordan shoes
CNY Chinese New Year series, a Chinese specialty contending among a hundred schools of thought. Many of the Air Jordan Shoes 2021 mentioned are already “orphans in the market.” They are expensive and hard to find. In recent years, the CNY (Chinese New Year) Chinese New Year series has shined, but it is for everyone’s Chinese style sneakers. A better choice. But don’t think that buying new CNY Shoes is “more cost-effective”, because there are so many styles, every year! Maybe spend more money! There are two major camps of CNY products that are more brilliant, and the popularity and market response are also among the top. First of all, of course, Nike and Jordan Brand.
Baijiayi Air Jordan 12, Kite Air Jordan 5 Low, Firework Air Jordan 32, Firework Spray Foamposite One each correspond to a number of Chinese themes, and have tried repeatedly in terms of visuals, materials and playability. The volume of the CNY series tends to be relatively large. In the absence of speculative gimmicks, how to successfully complete the sales task? That naturally depends on the quality of the product itself. Only shoes that are culturally moving and visually fit the aesthetics of wearing can be sold well. In the shoe circle, such a requirement is not simple. Some brands can do it, but some brands cannot.
The second is Vans’ special plans for the Chinese New Year in the past two years. The Year of the Pig and the Year of the Rat are both creative and excellent plans. The shoe products themselves also cater to the aesthetics of the consumer group. It is very difficult for a big international brand to have an idea and implement it well. The reason is that it is difficult for departments in China to have all-round authorization and room for development. But Vans obviously solved this problem well and naturally catered to the rise of Chinese consumption. At the moment in 2020, Chinese-themed shoes have become the mainstream of the sneaker circle. Do you have one or two pairs in your shoe cabinet?
